Indian music originated through religion and belief. India’s dominant religion: Hindu has had a big influence on the music in India. Through history it has developed and people of that society have created sub genres within one genre. Folk music, pop and Indian classical music which has sub genres: Hindustani music and Carnatic.
Folk music:
Folk music is different due to the string instruments used. Before there would be drums and bells however, now it involved much more modern instruments such as violin and guitars etc.
Pop music:
Pop is referred to popular music. This type of music is more common amongst younger generations. This type of music has and r&B twist to it where it is mixed and produced to sound more engineered and has bass and features more artificial sounds than natural.
Hindustani music:
This is more of classical iIdian music which goes back hundreds of centuries. This type of sound wass more common in Hindu dominated parts of India. People would sing to the gods and dance around to this type of music.
Carnatic music:
This type of music is combined with voices and is more focused on the art of a singer’s voice alongside the sound of instruments.
Common types of instruments are flutes and drums (dholl)
Men usually play the instruments while women dance. This also represents the relationship between the two genders.
Aswell as researching into the culture I realised that most Indian magazines are based around fashion and Bollywood (cinema/film).
I will be looking more into the idea of an Indian music magazine and how it will best suit the needs of the target audience.
I plan to create a mood board and present an idea of the Indian culture that can be presented visually.
Also to complete preliminary task.
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